Past conference


2018 ICAMA The 4th
“Expand the Horizon of Marketing in Asia”

2018 ICAMA hosted by Korean Marketing Association (KMA)
Date: April 20-22, 2018
Venue: Bangkok, Thailand
Download for Proceedings :[DOWNLOAD_2018_ICAMA_Proceedings]

■ Tentative Schedule for the special issue for ICAMA 2018 

Jan. 10 2017: 2nd Extended Abstract Submission

Feb. 20 2018: Acceptance Notice (Conference)

Mar. 31 2018: Revise and Resubmission (if it’s necessary)

Apr. 20-22 2018: ICAMA at Bangkok

May 11 2018: Invitation Notice for Special Issues

Jun. 22-Jul.11 2018: Invited paper submission for full paper review of P&M, IJA, and AMJ, respectively.

*Special Issues for 2018 ICAMA:
International Journal of Advertising
Psychology and Marketing
Asia Marketing Journal


Call for Papers (Deadline: December 20, 2017)    

Submission Guidelines

1) Working Language: All Papers or abstracts should be submitted and presented in English

2) Areas of interest (Research tracks)
ICAMA 2018 will bring together researchers who are interested in a wide range of marketing issues related to Asian markets.
Track 1 : International Journal of Advertising (Special issue)
Track 2 : Psychology and Marketing (Special issue)
Track 3 : Asia Marketing Journal (Special issue)
Track 4 : Others

3) Paper type options

Full paper (up to 20 double-spaced pages with a one page single-spaced abstract), or abstract only (2-4 single-spaced pages, clearly stating your (1) Research Question, (2) Method & Data used (not applicable for non-empirical papers), (3) Summary of Findings, and (4) Key Contributions.).

4) Formatting basics :
File Types: Microsoft Word

Format & Style for Papers: excluding references, exhibits, and appendices - must not exceed 20 double spaced pages prepared in 12-point font and a standard one-inch margin. Papers that exceed this limit will be rejected.

To assure a blind review, authors must avoid revealing their identities in the body or reference section of the paper. Authors should do the following: Do not include a front page with author-identifying information. Remove author identifying information from the document's file properties.

After acceptance notification, the contributors of accepted papers will be asked to submit papers including a front page with author-identifying information. Complete contact information for all authors including name, mailing address, phone number and e-mail will be required.

5) Submission procedures

Each paper can be submitted to only ONE track. Submitted papers will undergo a peer review process. All paper submissions should be submitted to Please indicate following information in your submission email.

* Your name / Title / University or Organization
* Research track
* Name of Journal for special issue (if applicable)

We are looking forward to receiving your paper submission


■ Registration (TBA)

CFP_2018 ICAMA_IJA.pdf CFP_2018 ICAMA_Regular.pdf


2016 ICAMA The 3rd in Beijing, China

Date: October 20-22, 2016

2015 ICAMA The 2nd in Tokyo, Japan

Date: October 30-November 1, 2015

2014 ICAMA The 1st in Seoul, Korea

Date: March 13-15, 2014