Conference Session Description
- Conference Session Descriptions (Tentative)
- Session 1: Understating Consumer Behavior in a New Age
- Session 2: Innovative technologies and Changing retailing landscapes
- Session 3: AI and Service Marketing
- Session 4: New Technologies and Marketing Management
- Session 5: Impact of high-tech on Judgment and Decision Making
- Session 6: New Media and Marketing Communications
- Session 7: Innovation, Emerging Marketing Tactics, and Strategies
- Session 8: Improving Technologies and Increasing Profits
- Session 9: Consumer Attitude Toward Novel Technologies
- Session 10: ESG Activities and Innovation
- Session 11: Hi-Technologies and Consumer Well-Being
- Session 12: Successful Uses of Technologies in Marketing Firms (CASE STUDY SESSION)