Asia Marketing Journal

Asia Marketing Journal (AMJ) is a double-blind refereed journal for which all manuscripts are reviewed by Editorial Review Board members and ad hoc reviewers. AMJ is published on a quarterly basis by KMA (Korean Marketing Association), the largest scholarly and professional organization devoted to Marketing area in South Korea. Since 1998, AMJ has published leading-edge articles and cases which have the potential to impact academics and practice in the Marketing field.

Korean Marketing Association (KMA)
1214 Mirae Building, Business School, University of Seoul
163 Seoulsiripdae-ro, Dongdaemun-gu, Seoul 02504
Tel: (02)6490-2260, Email:, Homepage:
President: Sungho Lee(이성호), Business registration number: 204-82-06349
Korean Journal of Marketing (KJM) Editorial Committee
(02450) Faculty office building #340,
College of business, Hankuk University of Foreign Studies
107 Imun-ro, Dongdaemun-gu, Seoul, Korea
Asia Marketing Journal (AMJ) Editorial Committee
(02504) 3-1213 Mirae Building, College & Graduate School of Business Administration, University of Seoul
# 163 Seoulsiripdae-ro, Dongdaemoon-gu, Seoul, Korea