Asia Marketing Journal

Asia Marketing Journal (ISSN 1598-7868) publishes case studies as well as research papers and research notes. In other words, AMJ welcomes case studies either successful or failed, rigorous academic papers, and insightful short notes, all for any topics in marketing of Asia. AMJ is a double-blinded refereed journal with three reviewers, and is published in English quarterly in April, July, October and January.

Korean Marketing Association (KMA)
642 Building 212, School of Business Yonsei University,
50 Yonsei-ro, Seodaemun-gu, Seoul 03722
Tel: 010-9171-1903, Email:, Homepage:
President: Youngchan Kim(김영찬), Business reistration number:204-82-06349
Korean Journal of Marketing (KJM) Editorial Committee
(02841) LP 406, 145 Anan-ro, Seongbuk-gu, Seoul 02841, Korea (TEL: +82-02-3290-1911)
Asia Marketing Journal (AMJ) Editorial Committee
(02504) 3-1213 Mirae Building, College & Graduate School of Business Administration, University of Seoul
# 163 Seoulsiripdae-ro, Dongdaemoon-gu, Seoul, Korea